Lame Publicity

Few businesses take advantage of good lead generation publicity.

There are people out there right now searching trade magazines & publications for ideas about solving their problems. They should be reading your articles. They should be reading case studies about how your customer’s reached their goals with your help. They should be exposed to your press releases, announcing the availability of your problem solving whitepapers.

Just don’t make the all too common mistake of doing these things without a carefully planned out system for harvesting prospect contact info & permissions.

Smart & highly choreographed publicity is stealth marketing. It slips right under the prospects sales resistance radar.

Since childhood, society conditions us to trust & believe things that we read in the media, and to distrust paid advertisements.

So publicity is a far more effective lead generation tool than traditional advertising!

But rare is the marketer that appreciates this, or knows how to do it.

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Daniel Levis is a top marketing consultant & direct response copywriter based in Toronto Canada. Recently, Daniel & world-renowned publicist & copywriter Joe Vitale teamed up to co author “Million Dollar Online Advertising Strategies – From The Greatest Letter Writer Of The 20th Century!”, a tribute to the late, great Robert Collier.

Let the legendary Robert Collier show you how to write words that sell...Visit the below site & get 3 FREE Chapters! http://www.Advertising-Online-Strategies.com/ad-strategies.html

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